Marketing Tech & Transformation

Our marketing technology hub launched in 2018 to offer enterprise consulting, MCM strategy, customer engagement solutions, and governance and change management.

Achieve Modern Marketing Readiness

Harness the art and science of healthcare marketing engagement. With deep industry expertise, we’ll guide your technology and strategy to work in tandem — delivering personalized messages for every customer and undeniable performance for your business.

EVERSANA’s Marketing Tech & Transformation team helps fulfill the promise of modern healthcare marketing. Our industry experts partner with clients to develop and implement technology strategies that minimize risk while empowering smarter, meaningful experiences- harnessing the art of science of engagement.

We partner with clients to understand critical business needs, connect disparate data, and craft seamless customer interactions.

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Enterprise Consulting
From technical assessments and roadmaps to platform implementations and data integrations, we’ll explore legacy infrastructure, uncover pain points, and chart a clear course to a more seamless future.

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Modern Marketing Consulting
Deepen your understanding with customer journeys and insights. Reach new levels of engagement through segmentation, targeting, and customer-obsessed content strategies.

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Customer Engagement Solutions
With the right data analytics, campaign management, and tagging optimization, you can build new and lasting connections with customers.

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Governance & Change Management
Let’s roll up our sleeves and navigate through training and adoption, from program management and partner orchestration to risk mitigation and KPI reporting.

Geeking Out on Healthcare Marketing Technology for 20+ Years

We’re quite literally certified, with 20+ years of experience putting mar-tech to work for healthcare and life sciences businesses like yours.

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Salesforce Marketing Cloud
Community Cloud, Health Cloud, Marketing Cloud, Service Cloud, Datorama, Pardot, 30+ individual Salesforce certifications

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First Specialized Partner in Health & Life Sciences
Adobe Experience Manager (AEM), Campaign Analytics, Media Optimizer, 75+ formally trained Adobe professionals, 30+ AEM developers

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Full-Service Content Partner
14CLM, 13 Approved Emails, 2 Portal Engagements, 25+ individual Veeva certifications

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Sitecore
30+ Sitecore (+ SCORE) in-house developers, 4 Sitecore-awarded MVPs

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Multichannel Marketing Hub
2020 Magic Quadrant Leader

Let's Achieve Great Things

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