Senior Principal, Management Consulting
Adam Giblin, senior principal at EVERSANA MANAGEMENT CONSULTING, is a commercial strategy leader with more than a decade of experience shaping and executing insight-driven strategy in the life sciences, both as a consultant and an executive in the industry.
Prior to joining the team, Adam worked in the global commercial organization for the diagnostics division of Abbott Laboratories, most recently as the global launch lead for diagnostics systems. Prior to Abbott, he spent a decade as a strategy consultant for the Monitor Group (later acquired by Deloitte), where he served pharma, biotech, and device leaders in making critical decisions about strategy at both the corporate and commercial levels.
As an expert on future commercial models in the life sciences, Adam has had a particular focus on customer-centered strategy and analytics. He has extensive experience in all aspects of customer-centered marketing, including customer analytics and segmentation, campaign design, marketing automation, and data integration. He also has considerable experience in the US and major European markets and has played a variety of roles related to corporate and commercial strategy, with an emphasis on business unit strategy, product development and launch strategy, and financial decision-making.
Adam has authored and contributed to numerous articles on the use of advanced analytics and insight generation. In addition, he has been a featured speaker on a range of topics, including the role of analytics in life sciences strategy.
Adam holds an MBA with distinction in marketing, finance, and health enterprise management from the Kellogg School of Management at Northwestern University and a BS in foreign service, magna cum laude, from Georgetown University.